Cold Call X
Shopping for an auto dialer for your small business?
For an individual caller using an iPhone, Cold Call X is a one-time-purchase power dialer: import a lead list, call one number at a time through your own cellular line, record a call outcome, and let automatic follow-ups schedule the next attempt. No separate VoIP number or dialer hardware is required. Compare costs and setup below before you buy.
Import from CSV, Excel or Google Sheets, or connect HubSpot or Salesforce (beta). Each phone has its own lists; Cold Call X currently has no shared team queue or manager dashboard.
Leads, notes and call history are stored on your device. Optional integrations exchange data with the service you connect, and optional encrypted backups use your iCloud account. App-only usage statistics contain no lead data and can be switched off. See the privacy policy for details.
4.7★ on the App Store (74 ratings, checked October 15, 2026) · $19.99 one-time · No subscription · Your leads never touch our servers
What a small business actually needs from an auto dialer
A two-person shop and a 40-seat call center do not have the same problem, even though they get sold the same software. When a small business searches for an auto dialer, the underlying wish list is usually short:
• Work the list fast. Stop looking up and retyping numbers. One tap, talk, hang up, next call is already going out.
• Call from a number people recognize. Your real business number, the one on the van, the website, the invoice, not a fresh VoIP line customers let ring.
• Know the cost in advance. A fixed price you can put on a spreadsheet, not per-seat, per-minute, and per-feature bills that grow every quarter.
• Set up today. Import a CSV or spreadsheet and start. No IT project, no number provisioning, no contract negotiation.
• Stay on the right side of the rules. Call people who can answer, honor do-not-call requests, keep records of what was said.
Every option below can be made to serve that list. They differ wildly in what it costs, how long setup takes, and where your lead data ends up living. If you want the feature-by-feature definition of dialer types first, start with our cold calling apps overview; this page stays on the buying decision.
App vs cloud vs hardware: the small-business decision table
| iPhone dialer app (Cold Call X) | Cloud dialer software | Dialer hardware / legacy systems | |
|---|---|---|---|
| Cost model | $19.99 one-time, no subscription | Monthly per-seat subscription, often plus per-minute or number fees | Large upfront equipment purchase, plus lines and maintenance |
| Setup | Install, import CSV or Google Sheet, dial within minutes | Account, billing, number provisioning and verification, training | Installation and wiring by a vendor; weeks, not minutes |
| Caller ID | Your own carrier number | A VoIP number the vendor issues (or ported in) | Your business lines |
| Where leads live | On your device | On the vendor's servers | On-premises |
| Team features | Per-phone lists; no shared queue or dashboard | Shared queues, recording, coaching, admin controls | Call-center floor features |
| Dialing style | Single-line power dialing at your set pace | Power, parallel, and predictive modes | Predictive multi-line |
| Realistic fit | 1–5 people doing their own outbound | Teams that need shared infrastructure | Obsolescent for small business, a phone and an app replaced it |
"Cloud dialer software" describes the common subscription model across the category; individual products vary in features and price.
What each option costs, honestly
Vendor listicles rarely put the numbers in one place, so here they are, each checked at its source and dated. Prices change, always confirm on the vendor's own pricing page before you buy.
• Cold Call X, $19.99 one-time on the App Store, per device. No subscription, no seat license, no account. Verified on the App Store listing September 1, 2026.
• CloudTalk, $19–$25 per user per month on annual billing (Lite $19, Starter $25; CloudTalk's own published pricing table, checked September 16, 2026), about $230–$300 per user per year.
• Mojo, $99–149 per month for one agent: $10 agent access plus a single-line dialer at $89 or a triple-line dialer at $139, month to month, with lead data and add-ons extra (mojosells.com pricing page, checked October 7, 2026), roughly $1,200–1,800 per year before add-ons.
• PhoneBurner, $140/$165/$183 per user per month on annual billing, or $165/$195/$215 billed monthly (PhoneBurner's own pricing page, checked October 7, 2026), $1,680/$1,980/$2,196 per year for one seat on annual billing.
• SwiftCall (iPhone), $59.99 one-time plus an optional $34.99/month SwiftCall Pro subscription for cloud sync, rapid dialing and team lead sharing (App Store listing checked September 28, 2026; earlier in 2026 the regular price was $65, often discounted by a limited-time sale).
• Dialer hardware is priced project-by-project by integrators; there is no comparable public price list, which is itself part of why small businesses left it behind.
Year one, two people dialing: Cold Call X costs $39.98 total. The cloud options above run roughly $460 to $4,400 for the same two seats, every year, before add-ons. That is not an argument that cloud dialers are overpriced; it is an argument that a 1–3 person business should not rent infrastructure built for a call center it doesn't run. We do the same math for one seat in the free vs paid power dialer cost guide, and stack the mid-market products head to head in Mojo vs PhoneBurner vs Cold Call X.
What Cold Call X doesn't do
Cold Call X is built for people who make their own calls. It doesn't do the call-center jobs below, so if your week depends on them, it isn't the right tool:
• A shared calling queue. Everyone pulling from one live list, with leads locked while being worked.
• Call recording and coaching. Managers listening in, whispering, and reviewing calls, training infrastructure, not just dialing.
• Predictive or parallel pacing. Multiple lines dialing at once with answered calls routed to free reps. Requires cloud telephony by definition.
• Deep CRM sync. Recordings, activity logging across every object, admin dashboards and audit trails. (Logging each call’s outcome and notes to HubSpot or Salesforce no longer needs a platform: Cold Call X 2.0 does it from your iPhone, in beta: see the HubSpot and Salesforce guides.)
If none of those describe your week, a monthly seat fee pays for capabilities you never open. For legality context on dialing modes and consent, see our auto dialer laws guide (not legal advice).
What about dialer hardware?
The original auto dialers were machines: rack-mounted cards that pulsed numbers into trunk lines, feeding a predictive pacing algorithm on a call-center floor. That category still exists at the enterprise edge, but for a small business it has been overtaken twice over.
First, cloud dialers replicated the software experience without the boxes. Second, and this is the part most articles skip, the modern smartphone removed the last reason for dedicated hardware. iOS lets an app hand numbers to the native phone app, which means the iPhone in your pocket already is the dialing device: real carrier line, real number, real call quality. The only hardware a small business needs for auto dialing today is a phone it already owns, plus an app. Anything sold to you as a dialer "device" for a handful of seats is solving a problem your pocket already solved.
The small-business workflow on Cold Call X
1. Import your list. CSV from a list provider or CRM export, or connect a Google Sheet directly, columns auto-map, multi-number leads stay one row. Separate lists per campaign; pin the one you work daily.
2. Suppress who you shouldn't call. Add past do-not-call requests, angry ex-customers, and internal numbers to the built-in DNC list once; the app skips them from every dial session. (Note: it manages your own suppression list; it does not scrub the National Do Not Call Registry for you.)
3. Power dial at a set pace. One tap starts the run; when a call ends, the next number goes out. Choose the pacing, a countdown between calls or 0-second Rocket mode. Calling Hours only dials leads during their own daytime, so nobody gets a 7 a.m. ring.
4. Log the outcome and note as you go. One tap records the outcome, Interested, Callback, Voicemail and the rest, and schedules the next attempt. Notes hold the objection heard, the reorder date, who actually decides.
5. Book the follow-up before you hang up. "Call me Tuesday" becomes a Callback with an exact-time reminder (and an optional calendar event); one-tap text, WhatsApp, or email templates keep the tone consistent across whoever is dialing that week.
Everything stays on the phone: no account, no per-seat login, and your complete lead list isn't parked on a dialer vendor's servers, connecting each call uses only the information needed to place it, and optional Google Sheets import connects directly to Google. See the Privacy Policy for details. Curious what one-time pricing looks like next to the app-store competition? We compared it with SwiftCall, the closest one-time-price iPhone rival.
Small-business dialer questions, answered
How much does an auto dialer cost for a small business?+
Software prices run from a one-time $19.99 to about $183 per user per month. Cold Call X charges once for the app ($19.99 on the App Store, checked October 8, 2026) and adds no per-minute app fee. Calls use your existing cellular line, so your carrier plan and its calling terms still apply; the purchase does not include a separate phone service. Subscription dialers bill per seat: CloudTalk $19 to $25 per user per month on annual billing, Mojo $99 to $149 per month for one agent (agent access plus a single- or triple-line dialer), PhoneBurner $140 to $183 per user per month on annual billing (vendor pricing pages, checked September 16 to October 7, 2026; confirm before you buy). One month of Mojo or PhoneBurner costs more than Cold Call X does outright.
What is the cheapest auto dialer for a small business?+
For a single caller, a one-time-purchase iPhone app is the cheapest dialer that automates anything. Cold Call X is $19.99 once, less than one month of most per-seat cloud dialers, which typically bill $19 to $183 per user per month depending on the product and tier (verified prices in the table above). Even across ten phones it stays a one-time price per phone, with no monthly bill.
Do I need special hardware for auto dialing?+
No. Legacy auto dialers ran on dedicated hardware, rack-mounted dialer boards wired into phone lines, because consumer devices could not place calls programmatically. A modern smartphone already can: an iPhone dialer app hands each number to the native phone app, and the call goes out over your existing carrier line. There is nothing to buy beyond the app. Cloud dialers also run on ordinary computers and phones; their hardware is just a headset.
Is it legal for a small business to use an auto dialer?+
Generally yes, with conditions, and this is not legal advice. US rules (TCPA rules plus federal and state Do-Not-Call lists) focus on how and whom you call: consent, identified caller, calling hours, honoring DNC requests. The cautious setup for a small business is exactly what an iPhone power dialer does: one line, your own number through your own carrier, live human voice only, calling only numbers you imported and can document. Prerecorded voice, number generators, and multi-line blast dialing are where penalties concentrate. Read our plain-English guide to auto dialer laws and consult an attorney for your situation.
Can my whole team share one dialer?+
Not in the cloud sense. Cold Call X has no shared queue, no manager dashboard, and no central lead database, each phone keeps its own lists on-device. If two people need to work one shared list, the practical pattern is to split the imported CSV between them (or import the same sheet and divide by filter), and at $19.99 per device the math stays trivial: ten seats cost $199.90 once, which most cloud dialers charge one user for two or three months.
Cloud dialer or iPhone app for a one-to-three person business?+
Run the year-one math against what you actually need. If the need is "work our lead list fast from our own numbers," an iPhone power dialer covers it for a one-time $19.99 per phone, with no contract. Lead data stays on-device unless you choose an integration or encrypted iCloud backup; app-only usage statistics contain no lead data and can be switched off. Cold Call X supports syncing call outcomes and notes with HubSpot or Salesforce (beta); that is separate from shared-team administration.
Will auto dialing get my number flagged as spam?+
Spam labels come from carrier analytics, not from dialer software, and they track calling behavior: very high volumes from a new number, far more outgoing than incoming calls, short average calls, and complaint rates. No dialer can promise you will never be flagged. Calling from your real business number on your carrier line, pacing calls naturally, talking to people who answer, and honoring do-not-call requests are the behaviors those systems read as legitimate. Multi-line blast dialing from pooled VoIP numbers is the pattern most associated with flags, which is one reason a single-line power dialer is the cautious small-business choice.
Buy it once. Dial all year.
Import your list, set your pace, and put your real business number to work, for less than a single month of most per-seat dialers.
$19.99 one-time · No subscription